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What is Website Maintenance, Site Security, Support?

Website maintenance is the simple act of regularly checking your website for problems and then making sure that everything is up to date and relevant. You need to do this consistently in order to ensure that the website remains updated, safe, and secure. This encourages growth in traffic and boosts your SEO and rankings on Google.

Whether you are a big company, an individual, or a small business owner, it is imperative to keep your website up to date. This allows you to engage and interact with consumers and potential visitors on your site and prevents major problems on your site.

It’s important to contract with a digital marketing agency that uses reliable website hosting services and keeps your website updated and monitored at all times.

Our clients can feel safe using our maintenance and secure web services to ensure that your website includes high-end cyber security. The Internet is a scary place. Trust us. We’ve been exploring it for decades.

Why Choose Us

  • CMS Updates

Makes sure your CMS is always Updated, Secure, Up, and Running.

  • Performance audit + tuning

Contextual advertising will allow you to identify the needs of the target audience

  • Web/DB performance tuning

Tunes the entire Web/ DB for optimum performance

  • Website/server migration

Hassle-free Migration process

  • Backup restores

Backup and Secure all your important data

  • System updates + patching

Updates and Manages all the system to make it up to date

What do website maintenance services include?

  • Regular Updates

Updates equal stronger functionality. No matter what CMS a website is using, you need to check if new updates have been released and then execute them. Script updates also play an important role; if you fail to regularly run updates on the site, there’s a strong chance that the website will be exposed to hacks.

  • Backups

This one goes without saying: all of the content and data on a website needs to be backed up regularly. Backups are essential for website owners in case something goes wrong; a server crash or a hack may bring down the website completely. Regularly back up the website’s contents, photos, pictures, and templates, and then check the backups by restoring them, so you can keep the site running without breaking security.

You might not realize it at first, but hackers can use a bunch of sneaky tactics in order to compromise your website. In some cases, the hackers might even access the backend and start using it as a spam server. This can reduce the speed of your website to a virtual crawl, and can eventually get a website blacklisted. Needless to say, this can prove to be a big problem for website owners. Protection against the latest threats is a necessary part of any website maintenance services you offer clients.

  • Site Monitoring

Site monitoring is an all-encompassing term for different activities that are carried out to test a website or web service for availability.

Basically, it refers to any activity that checks the performance, availability, and functions of a web service or website. It can involve automated testing or real user monitoring. Manual testing is sporadic, whereas automated testing can be scheduled at timely intervals.

This can be further broadened into three categories: availability monitoring (discussed above), performance monitoring (designed to check the service or website’s speed), fixing broken links, and functionality monitoring (designed to test the functionality of a website).

  • Google Analytics

Data analytics involves gathering and assessing traffic coverage and data on your website. A web development agency that offers a recurring service should ideally include assessing analytics and providing clients with detailed reports as part of the package. It’s a win-win situation for both parties, as your clients will also be able to understand how to improve engagement.

  • Content

Websites grow and attract new audiences when they are regularly updated with new content. Google, and all other search engines, pay keen attention to the quality of content that websites upload. Most website owners simply don’t have the time to update the content on a regular basis, and you can plug that gap.

Website owners can generate recurring revenue by offering content packages and updates to clients, boosting their website’s rankings, and improving engagement with traffic. Offering tailored SEO content is a no-brainer, and will help you boost profitability.

  • Support

Think of web support as a one-size-fits-all service that you can offer to your clientele. Basically, if your support plan covers them, they can come to you with any problem, query, or issue that they face, and you can help them out with it. Common issues that website owners are likely to face include:

  • Data or content errors
  • Providing feedback
  • System training
  • User access issues
  • System going offline
  • Web hosting issues

To provide a seamless web support service, you need to have a team ready to handle queries 24/7. Your customers will expect nothing less. 

What regular updates do website maintenance services include?

When it comes to website maintenance services, companies often ask one question, “What do regular updates mean?” It’s an excellent question and can vary by website maintenance company, which is why it’s important to ask.

Examples of typical website updates (included with our site maintenance packages) include:

  • Overall site improvements
  • Product or service updates
  • Online specials
  • Inter activity maintenance

What website maintenance services don't include?

If you’re investing in website maintenance services for the first time (or switching providers), it’s essential to understand what your package includes. That way, your business can choose the best site maintenance plan for your company, as well as ensure you have the support you need.

For reference, here are a few examples of what you won’t find with website maintenance services:

  • Navigation redesign
  • Media creation
  • Media edits
  • Content writing
  • New site functionality
  • Site redesigns
  • Interactive Features